Senior CRM Specialist

Department: Corporate Marketing

Employment Type: Full Time

Location: Peru

We are seeking a growth-minded Senior CRM Specialist to own and elevate our end-to-end user communication ecosystem.

Configuration and management of user communication (push & in-app & email)
Collaboration with cross-functional departments and teams (Business Development, Product, Marketing, and Creative Lab) to develop and maintain a consistent content plan
Analysis of key network KPIs (ER, IR, LTV) and user lifecycle
Regular data analytics, including hypotheses, A/B tests, campaign effectiveness, etc
Reporting on region-specific metrics and communication performance
Testing of new mechanics and content
Exploration of the user database to identify insights and growth opportunities

Experience in CRM/Email/targeted marketing
Experience working with large user databases
Proficiency in generating reports and visualizing data (Tableau, Looker, Google Sheets)
Experience in constructing and analyzing product funnels
Ability to design sequences of triggered communications
Proficiency in working with User Engagement platforms
Fluency or working proficiency in Portuguese

Help us challenge injustice by creating fair choices for millions of people across 1100+ cities in 48 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.

Final benefits may vary depending on the location

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