European Account Manager - Media

Location
Madrid - Eloy Gonzalo
Workplace
Hybrid

About this role

Agency :

Havas Media Group

Job Description :

.

Havas is one of the world’s largest global communications groups, operating in over 100 countries. The Group is made up of two major divisions: Havas Creative Group and Havas Media Group.

We have a multi-disciplinary offering, united under one leadership, all in one building: advertising, media, data, technology, digital, social, mobile, CRM, UX, sports and entertainment, public relations, corporate communications, healthcare, design, research, employer branding and recruitment. Havas is the only truly integrated marketing and communications company in the UK.

Our mission is to unite brands and people through meaningful connections, driving business success. We are the fastest growing of the global networks and have a challenger brand mentality. We share one common purpose: to bring media and creative closer together for the benefit of our clients.

Havas Media Global is a dedicated team supporting global clients across strategy, insight, media, creative and digital. The culture of our group is best described as dynamic, entrepreneurial, and collaborative.

We are solely immersed in global assignments and have the experience and understanding to fulfil the needs and challenges of global clients. We believe in modelling team structures after those of our clients and are set up to meet the unique requirements of each, from centralised one-hub market management to more coordinated or decentralised needs, adding value by leveraging central and local media expertise and the totality of our clients’ media investments.

Job Summary

The European Account Manager will be working with 14 European markets and European client stakeholders and will be responsible for leading those relationships on an automotive client.

About Our Clients

Our client operates as the global lead "in-house" marketing and communications agency for a big Automotive brand, which works as an end client.

The Havas European Hub, dedicated to this client is a culturally diverse, high-performing team of European specialists working in seamless collaboration, based in Frankfurt, London, Madrid, Barcelona and Paris. Our central team scope covers account management & client service, strategy, digital operations & activation, data & measurement, and investment.

The European Team is leading the Client relationship in Europe, in close collaboration with the Global Team in London. It guides and govern 14 local Havas offices to drive excellence, consistency and best practice throughout the end clients’ media strategy, planning and activation scope at a European level, fostering a strong, connected centralEuropean - local network.

Our central team provides a rich blueprint in delivering client service excellence, providing ambitious account management talent with an exceptional opportunity to accelerate professional growth on one of Havas’ biggest global accounts.

This role sits within a European account ecosystem and is designed to support clients at a European level.

The European Account Manager will be responsible for coordinating European service delivery across multiple areas within our scope of work. As a key member of the European account operations team, they will ensure seamless integration of deliverables across disciplines, serve as a primary point of contact for European clients, and facilitate collaboration between clients and our network of local teams across the region. The role combines a versatile blend of multi market media coordination, process & project management and account management.

We are looking for an enthusiastic, ambitious, and self-motivated individual, who will be a valuable addition to our international team.

Mission & Responsibilities

  • Liaising with and building a strong relationship with the European client and end-client, appreciating sensitivities and agendas

  • Co-create processes, guidelines & lead deployment across European community

  • Identify opportunities with existing local and EU deliverables, processes, and operating models – drive continuous improvement connected operations & accountability

  • Taking ownership of requests coming from clients and ensure timely and quality responses, hereunder ensuring guidelines are followed and quality is assured

  • Understand and manage our internal tool for campaigns’ approval and analysis

  • Produce, coordinate and present reports and ad-hoc requests to the clients

  • Analyse and report on competitors based on provided data

  • Prioritize tasks correctly

  • Adheres to brand client processes & supports network-wide understanding and compliance

  • Develop relationships with assigned local markets, global hub and cross brand teams

  • Act as custodian of client processes and ensure the local markets understanding and compliance, especially when it comes to approving and booking campaigns. Flags issues to managers in advance

  • Providing support and training to local markets and clients when necessary

  • Support the global teams in the collection and checking of regional data and insights for inclusion in global knowledge and insight deliverables such as media landscapes, planning benchmarks, etc.

  • Support EU Account Executives to develop their skillset and help them with prioritization as well as check tasks and reports. Train and support new incomers

Soft Skills & Competencies

  • Strong coordination and project management experience, as well as media knowledge

  • Strategy/planning experience are an advantage

  • Thorough understanding of the media planning and implementation process and the role of different media channels holistically in the context of a media strategy

  • European or Global media experience is preferred

  • At least 4 years’ experience in a media agency preferably in an international capacity and therefore with some coordination experience

  • Ability to liaise confidently with clients at all levels and react to diverse cultural practises

  • Commitment to projects, tasks, and workstreams, taking full accountability for their success

  • Relationship building skills internally (local offices, cross-brand and global teams, finance team) and externally (clients and media owners) with the ability to quickly build rapport and establish strong working relationships

  • Self-starter demonstrating initiative and proactiveness

  • Excellent attention to detail and timeline management, effective under pressure and ability to meet tight deadlines

  • Lateral thinking and ability to detect opportunities and connect multiple workstreams for efficiency and best outcome

  • Analytical and thorough in understanding challenges and in identifying optimal solution

  • Strong communication skills, both written and presentation skills

#LI-CO1

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

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