SEO Expert

Location
Pakistan > Lahore
Workplace
On-site
Compensation
PKR 60k – PKR 70k

About this role

JOB DESCRIPTION:

We are looking for an SEO Optimization Executive to enhance our online visibility, organic traffic, and lead generation. The ideal candidate should have expertise in on-page, off-page, and technical SEO strategies to improve search engine rankings and drive quality leads.

Key Responsibilities:

  • Conduct keyword research to optimize website content and improve organic rankings.
  • Implement on-page SEO strategies, including meta tags, headings, internal linking, and URL optimization.
  • Develop and execute off-page SEO strategies, including backlink building and outreach.
  • Monitor website performance, rankings, and traffic using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
  • Optimize website speed, mobile-friendliness, and overall technical SEO health.
  • Collaborate with the content and marketing team to ensure SEO best practices are implemented in blogs, landing pages, and marketing campaigns.
  • Stay updated with the latest SEO trends, algorithm changes, and industry best practices.
  • Track and report SEO performance metrics, providing insights and recommendations for improvement.
  • Optimize local SEO strategies to improve visibility in relevant markets.


Requirements

Education: Bachelor’s degree in Marketing, IT, Computer Science, Business, or a related field.
Experience: 1-3 years in SEO, digital marketing, or search engine optimization.
Skills:

  • Strong knowledge of Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, and other SEO tools.
  • Experience in technical SEO, website audits, and page speed optimization.
  • Familiarity with WordPress, HTML, and basic website structures.
  • Understanding of content marketing and SEO-friendly content strategies.
  • Ability to analyze search trends, competitors, and performance data to enhance SEO strategies.
  • Strong analytical and problem-solving skills..


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